Marketing has been at the heart of any kind of promotion – be it word of mouth, paper-based, or any media that conveys the message of the promoter or a business. This is a very ancient method of increasing your popularity or business. Marketing is a very old profession. Now, fast forward to the 21st century! We now have the internet on our side as well. So, this gives rise to our digital marketing in a digital world. Here we will briefly discuss what is digital marketing and where to learn Digital marketing in Bangladesh.
What is Digital Marketing?
Before we make things even more complicated, let us break the term down a bit. Digital marketing means doing marketing in a digital world. By digital world, we mean where we can send and convey our messages and advertisements digitally; and this will include videos, audio, online ads of all sorts, email marketing, and many more. Simple, isn’t it?
What are the things to learn about digital marketing?
You will need to learn marketing basics first and its philosophy. Without the basic theory, you cannot do anything with the method at all. You need to know why you are doing what you are doing. You can always learn the ‘how’ later.
After the basics, you should learn about various types of digital marketing methods and techniques. For example, you need to learn marketing via social media, email, YouTube, SEO, media buying, various campaigns, etc. These are just the tip of the iceberg. There are so many other topics to cover.
What are the jobs available for digital marketing all the time?
Well, isn’t that simple? First of all, when you learn digital marketing, you are a trained marketer. Now, you can either work as an intern or an entry-level employee. Besides, you could already be an established marketer but needed to update your knowledge portfolio, so you have learned digital marketing; or perhaps, you needed a promotion within your company or got a better job offer from another company, so you have learned digital marketing. Or, you could be the head of your marketing department and want to update your knowledge about newer marketing methods and techniques to boost your advertisement campaign results; hence you have learned digital marketing.
Not just that, there could be a position open for an email or social media marketer; or SEO or Analytics expert. If you learn digital marketing, you will be able to apply.
Where to learn digital marketing in Bangladesh?
In Bangladesh, Bongiyo is offering a digital marketing course online. So, without further ado, hop on to the train and start your digital marketing career asap!